INTRODUCING A NEW BUSINESS TO THE COMMUNITY
BirthCentered opened its doors in Dec. 2015 and needed help connecting with expecting mothers looking for alternative birthing options. We outlined a holistic public relations and social media strategy, giving their employees everything from media training to a blog editorial calendar.
In addition, we coordinated the grand opening and invited local women of childbearing ages to tour this innovative birthing center.
The new company had a packed house for the grand opening and garnered countless earned media impressions with outlets such as 417 Magazine, Springfield News-Leader, Frolic magazine, KY3 and more.